AI Lead Qualification for Contractors
ERA qualifies every lead the moment it comes in — by phone or text. It asks your questions, captures service type, urgency, budget range, and address, and flags the leads worth your time, so your team stops chasing tire-kickers.
Unqualified leads waste your most expensive resource: time
Not every caller is a real job. Without qualification, your team burns hours on price-shoppers and out-of-area requests while genuine, ready-to-book customers wait.
ERA qualifies every lead consistently using your criteria, scores fit and urgency, and surfaces the opportunities that deserve a fast response — so your time goes where the revenue is.
Consistent qualification on every lead
Asks your questions
Runs your qualification script on every call, text, and form.
Captures the essentials
Service type, urgency, budget range, address, and timing.
Scores fit & urgency
Flags hot, qualified, and low-intent leads automatically.
Filters out noise
Screens out-of-area and out-of-scope requests up front.
Routes the good ones
Books or escalates qualified leads immediately.
Logs every lead
Structured notes sent to your team for clean follow-up.
Better leads, less wasted time
- Every lead qualified the same way, every time
- Captures the details you need to quote accurately
- Flags urgency so emergencies get a fast response
- Filters out-of-area and low-intent inquiries
- Qualified leads logged with full notes
- Setup, testing, and launch timing confirmed before work begins
Frequently asked questions
Can I set my own qualification criteria?
Yes. ERA runs your exact questions and rules — service types, service area, budget thresholds, and urgency — on every lead.
What happens after a lead is qualified?
Qualified callers can be booked where your calendar supports it; every lead is sent to your team as a structured summary with the answers, urgency, and next step.
What happens to unqualified leads?
Low-intent or out-of-area leads are filtered and logged so your team focuses only on jobs worth quoting.
Only chase the jobs worth quoting.
Book a free 30-minute demo. Tell us how calls reach you today and what a good job looks like — we will show you how ERA would handle them, which plan fits, and what setup involves.