ERA qualifies every lead the moment it comes in — by phone, text, or web form. It asks your questions, captures service type, urgency, budget range, and address, and flags the leads worth your time, so your team stops chasing tire-kickers.
Not every caller is a real job. Without qualification, your team burns hours on price-shoppers and out-of-area requests while genuine, ready-to-book customers wait.
ERA qualifies every lead consistently using your criteria, scores fit and urgency, and surfaces the opportunities that deserve a fast response — so your time goes where the revenue is.
Yes. ERA runs your exact questions and rules — service types, service area, budget thresholds, and urgency — on every lead.
It qualifies leads from calls, texts, and web forms, then notifies you and logs everything with full notes.
Low-intent or out-of-area leads are filtered and logged so your team focuses only on jobs worth quoting.
Book a 30-minute strategy call. We map where calls and leads are slipping through, then show you exactly how ERA answers, qualifies, and books — automatically.